UC Davis Experiential Design Project for The Company of Merchant Taylors, York, England
The Company of Merchant Taylors gave my team the task of developing an experiential design to increase visitor engagement with the history of their 13th century hall in York, England. We were given a week to conduct research and develop a conceptual design. I drove the collaborative process, helping my designers distill their ideas into one cohesive vision. The project concluded with a 5-minute pitch of our concept to the client. Our presentation featured mock-ups of an augmented reality experience, blending history with modern technology. It highlighted how visitors could see themselves transformed into period attire on a digital screen, being dressed and spoken to by a Master Tailor from the 1600s.